Here are 10 impressive stats about these tech-savvy mamas:
1.) Nearly 70% of Moms believe technology helps them to be better moms. (Forbes)
2.) Moms are 38% more likely to own an Internet TV device, such as Apple TV or Roku, than the general population. They are 28% more likely to use a tablet. They are 38% more likley to own a smartphone. (BabyCenter)
3.) Moms spend 6.1 hours per day on average on their smartphones. (TechCrunch)
4.) Moms are 58% more likely to shop via mobile device. (BabyCenter)
5.) In a survey of 1,500 tablet-owning moms, 97% made a purchase in the last month. (Edison Research)
6.) 77% of moms follow 1 or more brands on social media. 23% follow 10 or more brands. (MarketingCharts)
7.) Moms are 61% more likely to visit Pinterest than the average American. (Nielsen)
8.) Almost 25% of a mom's phone apps are for her kids. (MakeUseOf)
9.) 31% of moms spend more than 10 hours a week on their tablet, but less than 2 hours on their tablet. (TechCrunch)
10.) 50% of moms access social media from their phones. (Nielsen)
Want more staggering stats about moms and the technologies they're using every single day? Get the white paper, "Moms & Digital: 20 Stats About Tech-Loving Mamas."
