Tuesday, August 21, 2012

4 Tips for Using Social Media to Sell


You can use social media to land a sale--but only if you're following these key principles. By Inc. Magazine and Tom Searcy
Read The Story Here: Social Media Sales Story!


Friday, August 17, 2012

Forget the Phone Book. How to Generate Leads for Local Businesses



A big, fat Yellow Pages landed in my driveway the other day with an audible whomp. I promptly picked it up and deposited it into the recycling bin with a second whomp. Harsh, right? But when I'm searching for something local--be it a snow shovel or a cinnamon roll--the last thing I'd do is flip through the phone book.
Chances are, you feel the same way. A study last year by Pew Internet & American Life Project found that 51 percent of U.S. adults get information about local businesses from the internet, rather than from newspapers, word-of-mouth, TV reporting or those tragic phone books.
Read More Here From Entrepreneur Magazine...


Wednesday, August 15, 2012

Marketing Is Dead?



Traditional marketing — including advertising, public relations, branding and corporate communications — is dead. Many people in traditional marketing roles and organizations may not realize they're operating within a dead paradigm. But they are. The evidence is clear. Read More...